Made in the UK, Fitted & Supplied Worldwide


We specialise in Ideal Saddles and Ideal’s “Designed to Order” service.

We supply and fit Ideal Saddles for customers UKwide and WORLDwide.

We bring to you dedicated, personal service, experience and expertise.

Made in the UK, Fitted & Supplied Worldwide

Ideal is a market leader in the design and manufacture of fine English saddles and member of The Society of Master Saddlers. Based in Walsall, the home of English saddles, we believe the Ideal range offers unrivalled choice, quality and flexibility at an excellent price.

Ideal also offer a Designed to Order service. This service is growing in popularity and  it is our speciality.

You can have the best of both worlds: A saddle from a major, innovative British manufacturer plus an individual specification for you and your horse.

Please get in touch now for a free saddle consultation or complete our enquiry form.

We would be delighted to help and give you our some thoughts, ideas and advice.

Featured Saddles

Ideal 1650 GP

The GP development of the Suzannah

Ideal X-ceed

A new and exciting sports jumping saddle


A breakthrough in design for the ultra wide

Ideal Suzannah

New Monoflap version of the best selling Suzannah

Saddle News

NEW from Ideal. Saddles with changeable gullets

This new range, Technical & Traditional (T & T), comprises a dressage saddle, a mono flap XC/Jump, a twin flap jump and a GP. Ideal bring their quality and technical/engineering expertise to adjustable saddle design. It's all in the name!...

New Special Offers Posted!

Yes, I've just posted five new special offers: 16 1/2" XW Ideal Impala with Gazelle flaps & blocks in Military. 17" Ideal Suzannah MW in a very dark, Dark Havannah! 17 1/2" Ideal H & C Wide Seat XW Show Cut in Military. 17 1/2" Ideal FWB...

“Little tiny Ramsay for our little hunter pony”

Nicola from Australia sent us these lovely photos of "our little tiny Ramsay you guys made for our little hunter pony". It was tiny (!), 14" and made to a specific specification. Don't they look a picture!

Ideal Ramsay on an H & C Tree

Having recently posted a "Saddle Story" from Tasmania with some lovely photos of two ponies who had Ramsays built on an H & C tree, I thought a few more words on the merits of this saddle/tree combination would be helpful! To look at, you can't...